Apple Music has announced the latest featured artiste in its ‘Up Next’ artiste development programme in Nigeria is Afrobeats singer-songwriter Shoday (real name Shodade Solomon Segun). Speaking to Apple Music in an Interview, he said;
“It’s a big privilege to be selected as the focus artist of Up Next Nigeria on Apple Music,” he tells Apple Music. “It’s a great feeling knowing that the hard work and energy invested into the craft is being noticed and for that I’m most grateful and appreciative of all the incredible things happening around me and around Afrobeats. I’m aware that there’s still much work to be done, one of my greatest desires is to be counted amongst the biggest exports from Africa to the world.”
Shoday has had a hit single ‘Caution’ (2022) which garnered him international acclaim and he quickly followed it up with a ‘Caution (Remix) featuring Skiibii, and a string of single releases in 2023 that cemented his status as one of the most exciting upcoming acts in Nigeria. He kicked off 2024 with ‘Girls Hostel’, available to stream on Apple Music, an Afrobeats ballad that reinforces his knack for writing catchy hooks, and now he’s dropped his hotly-anticipated debut solo project Brkfst EP, anchored in the meaty track ‘Billion Boy’ featuring Afrobeats star, Bella Shmurda.
Shoday joins the likes of Qing Madi, Rain in April, Khaid, Ninety, Young Jonn, T.I Blaze, Browny Pondis, Ajebo Hustlers, Jaido P, Wavy The Creator and SGaWD as Apple Music’s growing stable of Up Next Artists from Nigeria Music Industry.
As the newest ‘Up Next’ act to be spotlighted in Nigeria, Shoday will be featured across Apple Music’s ‘Up Next’ playlist which quite a big feat.