A report has identified babies born in 2025 as the start of Generation Beta, defined as those born between 2025 and 2039.
According to Mark McCrindle, an Australian social researcher and generational analyst, Generation Beta will be the first true digital natives who will never know a world without advanced technology like artificial intelligence (AI) and immersive digital experiences.
By 2035, Generation Beta is estimated to make up at least 16% of the global population. These individuals will grow up in a world where the digital and physical realms are seamlessly integrated, with AI playing a central role in education, careers, healthcare, and entertainment.
The report highlights that Generation Beta will face unique challenges and opportunities, including climate change and global population shifts.
With millennial and Gen Z parents who prioritize sustainability, Generation Beta is expected to be more environmentally conscious and adept at navigating a rapidly changing world.
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